E-Commerce and AI Use Cases

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On January 12, 2023, Senior Dev Advocate at BigCommerce Katie Hoesley hosted a Twitter Space with Magento OG Brent Peterson about what 2023 might look like for e-commerce and AI (artificial intelligence). You can listen to the conversation here:

Use Cases

Here are some of the key points extracted from the conversation:

  • OpenAI’s ChatGPT can be used to generate better product titles, description, meta data, images, etc.
  • if you do start generating content, it’s going to have to get proof-read and oftentimes it’ll have to get edited by a human
  • make a product description into a longer description
  • use AI to generate your own voice that then talks about your product where all you have to do is type it in
  • small companies can benefit the most out of it because they maybe have less bandwidth
  • generate educational material that helps people understand what your product does better
  • helps you in SEO to make your product more recognizable to the broader Internet
  • opportunities for developers to leverage AI to help merchants, e.g. product contextual chat bots

Picture created with Midjourney AI.